Born to play: Serve with a Purpose!

A couple of coaches from Pine Bluff, Arkansas wanted to make a difference within the community.

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“We want to make a difference in the lives of the children within our community”

In 2012, Michelle Obama said, “Success isn’t about how much money you make; it’s about the difference you make in people’s lives.” As humans we yearn to make a difference, to leave our mark. And most of us know helping better others’ lives has positive impacts on our own — making us happier, more balanced, and instilling a greater sense of purpose in the everyday. But, it can be easy to get bogged down in the daily grind and miss the benefits, to ourselves and our communities, that getting involved can provide.

The Arkansas Cardinals organization focuses on basketball, but we focus on education more. We have coaches that are Professors and teachers as well. Community is also about educators from different schools working together to get better at what we do and to create more opportunities for kids. This is where it starts.